#HerFreedomScotland is all about getting creative and sharing your thoughts and experiences about what freedom from domestic abuse looks like on your social media. Let’s create a vision together of a Scotland with no domestic abuse, where women, young people, and children enjoy all their human rights and have equal opportunity to explore all their ambitions and aspirations. Here’s how you can be part of the campaign:

Step 1: Think of what freedom from domestic abuse looks like to you. You might have experienced it personally, know someone who has, or feel strongly about the cause.

Step 2: Now the creative stuff – our symbol for this campaign is a free woman’s shoes. Think about these shoes in the place that represents this freedom. It could be a home, a park, a mountain top, a peaceful room, a workplace, or participating in a hobby - somewhere where there was fear but there is fear no longer.

Step 3: Create whatever you like that’s visual - artwork, a photograph, an illustration, a textile, a sculpture, an animation, of the woman’s shoes in this place of freedom. If you wish, add children’s shoes too to represent their freedom. Your visual does not need to be perfect. It is a communication of experience and belief and that’s the most important thing! You can also include the #HerFreedomScotland logo as a stamp on your visual by using Canva or similar. This is optional. See the downloads below.

Step 4: The campaign properly kicks off on Women’s Equality Day (Monday 26 August 2024) and runs for a month till Thursday 26 September 2024. Post anytime during this period using the hashtag #HerFreedomScotland and tag us if you wish! Describe in your post why you’ve chosen your subject matter and the importance of supporting Scottish Women’s Aid in the fight for improved responses to domestic abuse. Encourage others to follow Scottish Women’s Aid to join the campaign and the movement. See some content template examples below to help with your posting. We will be sharing examples via our socials for inspiration during the campaign. 

The campaign starts on Women’s Equality Day (Monday 26 August 2024) and will run for a month till Thursday 26 September 2024. You can post any time during that month and make sure you use the hashtag #HerFreedomScotland. Encourage others to participate in the campaign and/or share your post.

Feel free to copy any of the below post template examples to create your post content if you're a bit stuck for words.

Example 1:

I’m participating in the #HerFreedomScotand campaign by posting a creative depiction of a pair of women’s shoes in a space that symbolises what freedom from domestic abuse looks like to me. My image depicts the freedom to XXX. Domestic abuse is a pervasive and tragic issue across Scotland and needs attention. Participate in #HerFreedomScotland and help Scottish Women’s Aid build a groundswell of voices calling for improved responses to domestic abuse. See how to participate here https://bit.ly/HerFreedomScot

Example 2:

I’m supporting Scottish Women’s Aid’s #HerFreedomScotland campaign which asks the people of Scotland to post an image of a pair of women’s shoes in a space that symbolises what freedom from domestic abuse looks like. My image depicts the freedom to XXX. Support Scottish Women’s Aid to fight for freedom from domestic abuse for the women and children of Scotland. Join in the campaign and follow Scottish Women’s Aid. See how to participate here https://bit.ly/HerFreedomScot

Example 3 (X/Twitter):

I’m participating in the #HerFreedomScotand campaign by posting a creative depiction of a pair of women’s shoes in a space that symbolises what freedom from domestic abuse looks like. My image depicts the freedom to XXX. See how to participate here https://bit.ly/HerFreedomScot

Scottish Women’s Aid is leading the #HerFreedomScotland campaign and has been fighting for freedom from domestic abuse for the women and children of Scotland for decades. We challenge misogyny and patriarchy in Scottish institutions. In doing so we work to dismantle the drivers of women and children’s inequality that undermine their capacity to disentangle themselves from their abusers.

Want to help propel our work fighting for improved responses to women and children affected by domestic abuse? Donate today